Monday, October 29, 2007

"Eagles Ready Wal-Mart Release..."


The Eagles are now readying the release of Long Road Out of Eden, a high-profile Wal-Mart exclusive.  The band and mega-retailer first announced their exclusive pact last year, and album pre-sales started in August.  The double-album, the first studio effort by the band in twenty-eight years, hits shelves on Tuesday. 

Ahead of the release, the corporate tie-up continues to dog the band -  and Don Henley in particular.  The conservationist singer has been branded a hypocrite for striking a deal with an environmentally unfriendly mega-corporation, though Henley has defended the alliance.   "Some of my environmental friends are a little upset because we made this deal," Henley said.  "But on the other hand, I have a direct line now to the CEO of Wal-Mart."

Elsewhere, Clear Channel has jumped into the promotional effort, according to information recently published by Hits Magazine.  The massive radio conglomerate is now triggering a major album listening preview both online and on-the-air.  A total of 600 stations are involved in the effort.  Separately, Wal-Mart is offering the album download as an MP3, part of a larger shift away from DRM protections.

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